How to write emails that sell with Brian Cassingena

Charlinda Nieuwoudt      Tuesday, July 25, 2017

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I am so happy to have Brain on the show! Email is such an effective marketing tool as it is a one-on-one conversation with your reader. Thousands of people (depending on the size of your email list), but the conversation ultimately happens in one person’s inbox at a time. Join Brian and I as we talk about strategies to draw a person to conversation through their inbox.


About the Expert:

Brian has been writing direct response copy since 2003 and currently is Mindvalley's senior copywriter and automated funnel builder. He's an International speaker, published author and creator of a funnel copywriting course called Funnel Influence. To add to his accomplishments, Brian has built more than 10 major funnels for Mindvalley, some of which have made 7 figures in revenue per year! So how lucky are we that he will share with us how to write emails that sell?


Key Takeaways 

  • Email marketing is not dead.
  • Be cognisant of the content you have 'above-the-fold' in your email template
  • Building your email list is not as difficult as it seems.


Connect with Brian Cassingena​


Mentioned In this Episode: 

Brian has been so kind to offer all What If Show listeners a free gift - all about learning how to build your list through better copywriting :)  Make sure to visit this link to get your free content!


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